Maccasini's "Out of Nowhere" sought after, micro-film marketing to help the brand grow

With the development and progress of Internet technology, people’s information and social relations are constantly linked. Micro-blogs, WeChat, micro-films and so on are popular. People’s daily life has been greatly changed by these online communication methods. The micro-movie has the unique transmission advantages of the traditional audio-visual broadcasting of the movie. Because of its relatively short production cycle and low cost, it conforms to the rhythm of the contemporary crowd and has obvious grass roots and is close to the general public. Many companies as a brand concept marketing promotion of new weapon weapon.

On the occasion of the 2013-2014 movie Lunar New Year, the new masterpiece “Move Out of No Man's Land” created by domestic well-known menswear brand Miccarini was released on December 6 in major video sites. , Love dreams, The audience who has experienced setbacks on the road to life still brings a rare feast, while the youth dreams in the micro-movies and the brand dreams of the men's clothing of Ms. Marcini gradually come into view. .

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