Radiport’s “Chinese” and “Italian” artistic fashion led the ancient city to rejuvenate

In the autumn of October, artistic atmosphere haunts Shanghai in early autumn. The China-Italy Artistic Exchange Conference and Raidy Boer's sponsorship of the 9th Shanghai Biennale Palermo (Palermo) City Hall press conference was held at the Shanghai Biennale City Hall. After the signing ceremony of the Leidiboer and Palermo City Halls was held in Chengdu, the city pavilion, which integrates the art culture of sister cities in Chengdu, China and Palermo, Italy, was successfully opened in the hope of everyone.

Since its birth in 1996, the Shanghai Biennale has gone through 16 years. The city plan is a major innovation in this year's Biennale. It is planned through the invitation of cultural departments and galleries of major international art cities. Urban plans jointly interpret the openness and local connotation of contemporary art. Hundreds of artists from 30 cities around the world set up multi-convergence artistic creations in the context of world culture in the Shanghai Museum of Contemporary Art, the Bund and other places.

Fashion and Art Lead the Ancient City to Rebirth

The theme of Raidy Boer's sponsorship of Palermo City Hall is "Fashion, let the city reborn." The most eye-catching piece of art in the pavilion is the colorful silkworm cocoon in the center of the museum. It symbolizes the transformation of beauty and the rebirth of life. The concept of metamorphosis is a subtle adaptation of the academic theme of this biennale, “repower generation”. At the same time, it means that Redibo breaks the shackles for fashion and art, and pursues deeper transformation and sublimation. Silk is an important source of raw materials and design inspiration for clothing from ancient times to the present. Its exquisite and comfortable features are fully reflected in Radibur's products. The colorful cocoon also highlights the different inspirations of Radibourg in the design process for fashion and art, especially the keen capture of color. Raidy Boer blends the style of Italian cities into each design concept. At the same time, this artistic concept that combines the stylish and practical values ​​makes the Palermo City Pavilion rejuvenate its vitality and let everyone re-recognize Pakistan. Lemo is an Italian old city.

In the exhibition hall, Raidy Boer's design team and models went to Palermo to inspire the fashion blockbusters. They brought everyone to the real picture of the ancient city of Palermo, and at the same time made everyone feel the perfect blend of fashion and art.

Le soybean, head of the Shanghai Biennale City Hall Project, presented the pavilion brochure to President and Vice President of Radibur.

The Blending of Sister City Art and Building the Cultural Ties of "Middle" and "Italian"

Compared to the state, cities are the carriers of human-to-human links. People in the city encounter ideological collisions, dialogues, and interactions that fuse together. Although Chengdu and Palermo are located in Asia and Europe, respectively, the geographical distance does not prevent the two cities from becoming sisters. Although their urban landscapes are not the same, but because they have a long history, a relaxed lifestyle, and a strong artistic atmosphere, the quality of life of people in the two places has many similarities and they are on the line. In the sister cities, the temperament of the two cities is becoming more and more inter-connected, which promotes each other in culture, art, and even fashion. Now, more than a decade of friendship has finally been demonstrated to the world through the opportunity of the Shanghai Biennale.

Mr. Lu Shanbo, Vice President of Radiboer, Accepts Interview with Shanghai Mainstream Media

Lei Di Boer as a company representative of Chengdu, its fashion concept and product design are all from Italy, their theme and style design of each season of the product are based on the representative of the Italian city culture as a background, from the ancient to the present life in the city Capture inspiration. Just as in the spring and summer of 2013, Raidy Boer performed fashion apparel with artistic and urban features in the four major cities of Italy, Cervo Port, Sardinia, Siena, and Tuscany.

Lei Soyue, Head of Shanghai Biennale City Hall Project, talks about the design concept of Palermo's exhibits

During the visit to the exhibition hall, Mr. Davide Quadrio from Italy, the project leader of the Shanghai Biennale City Pavilion expressed his admiration for Radiboer's product design: “Raidy Boer's costumes are precisely Grabbing the cultural essence of the Italian cities, making them unforgettable and blending in with the city's cultural connotations in Palermo is truly a harmonious blend and a wonderful interpretation.” Mr. Liu Changming, CEO of Raidy Boer, also presented at the press conference. The original intention of this cooperation was: "Italy is arguably the soul of Redibert's design. Every city in the city has such a great charm. Palermo's art and culture are amazing and he hopes to pass Palermo Art and Radiport Fashion. The integration of design will build the ties between China and Italy in the arts and culture and bring the global costume experience to Chinese consumers.”