Hong Kong WISEMI Wesmi brand strategic layout: cross-border cooperation - open and win-win

The establishment of a one-stop alliance business platform as one of the three strategies of the WISEMI Wesmi brand will be one of the driving forces for the healthy development of the industrial development of pregnant women and children. Based on this strategic plan, Dongguan Bainavi Industrial Co., Ltd. successfully held the WISEMI Weiss of China Children Development Co., Ltd. and Dongguan Bainavi Industrial Co., Ltd. at the Fangzhong Holiday Hotel in Dongguan on April 19th, 2014. m brand strategy signing ceremony. The guests who attended the signing ceremony included leaders of the apparel industry, leaders of the toy and baby products industry, government leaders, social experts and scholars, designer representatives, department store leaders, WISEMI brand distributors, and persons responsible for the production and manufacturing of clothing and toys. Nearly 500 people including news media and members of the board of directors of Hong Kong Xiongye International Group, and management and employees of Dongguan Bainwei Industrial Co., Ltd. attended the ceremony.

Hong Kong WISEMI Wesmi brand strategic layout: cross-border cooperation - open and win-win

The strategic framework agreement was signed jointly by Mr. Chen Yong, the Managing Director of China Children's Development Co., Ltd., and Mr. Xie Aimin, President of Dongguan Bainavi Industrial Co., Ltd. on behalf of both companies. After the signing of the contract, Mr. Chen Yong, the managing director of China Children Development Co., Ltd., and Mr. Xie Aimin, the president of Dongguan City Bainawei Industrial Co., Ltd. explained to the honored guests the significance of this strategic cooperation, future cooperation and development, and the benefits of both parties. .

Hong Kong WISEMI Wesmi brand strategic layout: cross-border cooperation - open and win-win

The strategic cooperation framework agreement signed between Dongguan Bainavi Industrial Co., Ltd. and China Children's Development Co., Ltd. includes: Both sides simultaneously open channels, market platforms, and online platforms to each other to achieve resource sharing. China Children's Development Co., Ltd. has opened its WISEMI-Weismi brand, which is owned by Bonaparte, including schools, kindergartens, children's palaces, the results network platform, community cooperation networks and other resources for the promotion and promotion of the WISEMI Wesmi brand to achieve Promote brand culture and increase brand influence. Bainawei Industrial Co., Ltd. of Dongguan City opened its WISEMI store and market resources to China Children Development Co., Ltd. for China Children's Development Co., Ltd. to operate charity, public welfare, activities, brand marketing and other activities.

Hong Kong WISEMI Wesmi brand strategic layout: cross-border cooperation - open and win-win

This strategic signing is another strategic cooperation of philanthropy and public welfare following the strategic cooperation between the WISEMI-Weismi brand and the Next Generation Education Foundation of China. This fully reflects WISEMI's high sense of social responsibility. It is also one of the brand's “4H” strategies: “The Way of Peace”.

Hong Kong WISEMI Wesmi brand strategic layout: cross-border cooperation - open and win-win

postscript:

China Children's Development Co., Ltd. is engaged in the business of comprehensive investment in the development of children and adolescents, professional brand integrated marketing services, multimedia operations for children and adolescents, development and management of children's related products, educational industrialization, educational information engineering, education and training, and educational services. Comprehensive company.

The company has an advantageous value channel. It has established a nationwide cooperation network system of urban schools, kindergartens and communities through the joint efforts of the education commissions, league committees, women's federations, minority labor committees, preschool education systems, children's palaces and other government departments and educational institutions in cities across the country. Various types of thematic educational activities, children's brand promotion activities, government public relations activities and other efficient communication models directly cover the country's tens of millions of young children and their families aged 0-18.

With the mission of "Everything for children, everything for children, and children for all", the company is dedicated to the noble cause of the future development of children and adolescents in China, and has a long-term cooperation relationship with various government departments at all levels; with many international children organizations. , Social institutions and professional associations have maintained close cooperation; they have established long-term strategic partnerships with mainstream media, professional media, and online media in cities across the country.

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