Underwear shop did not performance really because no one?

We often go out to the clothing store, walked into the clothing store, the living "show" salesperson has a unique landscape, salesperson in the store without a guest when the action varied, chatting, there by the cashier Taiwan daze, there are looking in the mirror to clean up the hair, there are people standing at the door and laugh, there are manicure fingers to sth

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Ask you, when you encounter such a situation, you will carefully choose their clothes inside the store it? The answer is no.

Therefore, the clothing store clerk should do: the store no guests, the action is still busy, but by no means the above service moves, busy salesperson let the guests outside in the eyes, that this store's business is good Good business is the good goods, since the goods are good, they will subconsciously go in and see if there is no suitable, only to see more people, business is enough.

The salesman retorted: "No one why I restrained me so much?"

"No one" because the salesperson's wrong action, the wrong move to drive out the door guests.

Where do people go? Why are others sold so well? "They're good." "They're big brands." "They have activities." "They designed good goods ..."

Today I come to tell you, where do people go, why even people will not enter your shop? Because the guests when you pass by the shop, would have to go in and found: you have nothing to do, have chat, have Finger fingers, there are slippers dry ... ... guests bent to go to another store!

So you store more people less, fewer people in the store, the salesperson to chat more, in a daze, doing nothing, complaining ... so you store more and more people less. Fewer people in the shop, your business will be caught in a vicious circle. Until one day, you do not have the money to purchase, did not pay rent money, only the transfer of the store!

Clothing shop best welcome. Welcome, for the clothing store, has a crucial role, is the service image of the window, its courteous appearance instrument quality, service standards will give guests a first impression, the purchase of clothing store guests have an extremely important impact.

1, clothing store should be uniform welcome language

Combined with the characteristics of the clothing industry brand store services, the unity of welcome language can better reflect the value of brand services.

In many cases, some personalized foreign trade clothing store, the salesperson is very warm, "Welcome, just take a look", I glanced at not like it, took this store, heard the salesperson enthusiasm for the delivery of "Please walk slowly" , But only regrettable is that I have come out of this shop I do not know what the name of the store, just pass by. Therefore, the foreign trade shop welcome the language became necessary, but also the need to operate foreign trade clothing store!

Generally speaking, the most simple welcome language, unity is "Hello! Welcome to a certain store", on the very simple words that is sincere and enthusiastic, so that not only allows every customer who comes in to remember you this store, also Can immediately wake up (oh! I am now in a certain store!), In fact, this service is also a good treat for customers! Brand communication is actually the case! ...... Such a very simple words of enthusiasm also has the name of the shop, there are really a few stores can do it?

Then the wrong welcome language is: "Welcome", "casual look", "pick pick", also heard of a "come in and see, buy do not buy does not matter" ... ... so no brand welcome Language in the brand store management is flawed.

2, the standard welcome action

Welcome action, many sales staff are disagree with the action, that in the sales process "say" is the most important, how to say nice. A lot of sales staff think so, that is the most important. Is this really true?

In the interpersonal communication, behavioral research reached the conclusion that 83% of the factors of communication came from vision, 11% from hearing, 3.5% from smell, 1.5% from touch, and 1% from taste . In other words, visual communication is the biggest factor.

Sales service is also true! Only 11% of the language influence, saying that only 10 guests can hear a sentence, you say that our quality is good, guests think you must say that their own good things, and do not believe it. Action, vision, this is the most crucial factor in influence.

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