"Wan, Ke" interviewed the destiny of the network car

Wan Xinyu

Wan Xinyu's work resume

Wan Xinyu, male, Han nationality, born in June 1955, Zhengzhou, Henan, graduated from the Department of Electronic Engineering of Beijing University of Aeronautics and Astronautics. In 1999, he joined Shenzhen SEG Navigation and served as Marketing Director, General Manager of Automotive Electronics Division and General Manager of Marketing Center. He is currently Chairman of Shenzhen SEG Navigation Supervisory Committee.

Chairman of Hunan SEG Chesheng Technology Co., Ltd.;

Expert of the expert group of China Security Association;

The first expert member of the Shenzhen Automotive Electronics Industry Expert Committee;

Engaged in the automotive electronics industry for 30 years.

[HC Auto Electronics News] Respondent: Ke Yupeng, Dean of the Auto Research Institute of a car factory. Abbreviation: Ke

Interviewer: Wan Xinyu, referred to as: Wan

Wan: Dean Ke, who participated in a network car seminar the day before yesterday, there was a lot of confrontation at the meeting. After the meeting, there was a lot of confusion. Would you like to talk to you?

Ke: I have been paying attention to the development of the network car, let's talk.

Wan: On July 28, the seven ministries and commissions jointly issued the Interim Measures for the Administration of Network Cars, which established the legal status of the network car. But as the method was about to be implemented, the sensation exploded. why?

Ke: This "Interim Measures" is indeed a milestone. In the world, it is also a drink of "head soup." The main reason for the high sensation is that the new regulations for the network in the big cities such as the North, Shanghai and Shenzhen have been resentful.

Wan: What do you say about the specific content?

Ke: There are three main limitations: the restriction of the driver (there must be a local hukou), the restriction of the vehicle (the B-class vehicle with a wheelbase of 2,700 mm or more), and the restriction of the license (the local vehicle must be).

Wan: Isn't that "a shot down a boatman?"

Ke: So, on October 18th, the Peking University National Development Research Institute’s “Net Car Development and Regulation Seminar”, Zhang Weiying screamed: “The supervision of the network car can not ignore the rights of the poor!”

Wan: Professor Zhang is daring!

Ke: Immediately afterwards, 32 taxi companies jointly bombarded Zhang Weiying: reversed black and white, smashed hats, arrogant and ignorant, and had a legacy of the Cultural Revolution.

Wan: At present, there are 1.39 million taxis in the country, 8,500 companies, and 130,000 individuals. Is this a force that the government dare not underestimate?

Ke: Professor Zhang Weiying bluntly: the new local regulations will lead to a large number of online car drivers who are “unemployed”. There is only one reason for the new rules, which is to protect the interests of taxi companies. The only reason for the traditional taxi industry is to protect a few people. That is the benefit.

Wan: Good words "Sere" (sharp)!

Ke: Some economists also pointed out that the current regulatory thinking of online car is relatively conservative, which is not conducive to the development of online car, which limits the choice of consumers.

Wan: The idea of ​​the local government may be that the current development of taxis is difficult, and it is necessary to provide a balanced development environment for the two types of enterprises.

Ke: In fact, the boundaries between the car and the taxi are not so clear. Many years ago, taxis in Beijing had a telephone reservation platform. In some foreign cities, there were not many traditional taxis on the road, mainly through telephone reservations.

Wan: The private car that meets the new regulations will cost more than 200,000 yuan. You said that a person with a Shanghai account has the ability to buy a B-class car plus a license, and will also open the drip?

Ke: I don't believe it!

If the local government insists on using the traditional set of rules to restrict the network of cars, the network car will gradually evolve into a taxi, that is the sorrow of consumers!

Wan: "Drip, go right away." The convenience, transparency and user experience of the network car is really good.

Ke: After the appearance of the network car, the influx of low-priced cars increased the service supply of the taxi market, the efficiency of the car was improved, the flexible price adjusted the balance between supply and demand, and the scoring system improved the transparency of credit. These advantages are traditional taxis. Not available.

Wan: Those who drive taxis seem to be foreigners?

Ke: I think the most resentful of the New Deal is the household registration restrictions. From the perspective of the development of the transportation industry, it really should not be, and it is not necessary to restrict household registration.

In the regulatory policies of Silicon Valley, Detroit, Sydney, Chicago, the Philippines and other regions and countries, it is rare for the network car drivers to have household registration restrictions.

Wan: It seems that only China and North Korea have household registration in the world?

Ke: I mean geographical restrictions.

Wan: Some people also ridicule: The mayors of many cities are not local hukou, they can be employed, and for the squad, the driver must have a local hukou to get a job?

Ke: So some people have questioned the local New Deal of the Internet, and there is suspicion of employment discrimination. It is against the principle of fairness.

Wan: The network car is a new thing, the world is exploring, and the New Deal is also the first step. If new problems arise, you can make adjustments.

Ke: The key is that more than 60% of local governments in 83 prefecture-level cities have strict requirements on models. Beishang Guangshen is the largest taxi market in the country, and even some B-class cars are difficult to meet the requirements of the New Deal.

Wan: The network car is a regional market. The new policies in the localities should balance the needs of public travel and ease the relationship between traffic congestion.

Ke: How high is the standard for the network car?

The basic sign of a healthy society is that everyone should be able to support their own rights and support their own opportunities on their own. What do you mean by feeding yourself in a market economy? Instead of planting some food at home, you can eat it yourself, but you have to give him the right to give others the services that others are willing to accept.

Wan: In fact, economists and transportation experts are often not on a "channel", the angles are different?

Ke: There is an old saying, "When you have only a hammer in your hand, any problem looks like a nail." That is to say, the local government will fall into narrow empiricism.

Wan: The local government is also very tricky?

Ke: It seems that any department can issue documents and arbitrarily deprive citizens of their basic rights. The only purpose of depriving others of their rights is to establish privileges for others.

10,000: In the past five years, the advantages and disadvantages of the network car are very clear, and proper regulations and constraints are necessary. But as a city manager, a balance must be found between the needs of the people and the management of the city.

Ke: For the passengers, the appearance of the network car platform makes the taxi easier, adds service, reduces the load, and reduces the detour. Nowadays, many people have to face the black belt and the inability to hit the car.

Wan: Is it the “cheese” of the traditional taxi?

Ke: The taxi company expresses only the interests of the company and the interests of the boss, not the interests of the taxi driver. The driver’s most resentment is not the net car, but the “money”.

Wan: Does the network about the car count as a sharing economy?

Ke: This is not important. What matters is whether it promotes the efficiency of resource utilization.

Wan: What is the relationship between a taxi and a network car in the future?

Ke: Public travel includes public travel and niche travel.

Traditional taxis are parade-type car rentals, and Shenzhou is a network car, but all are B2C, and Didi is a C2C car model.

Wan: You mean that taxis and nets are all in a small travel mode?

Ke: Right. According to evolutionary logic, if two technologies serve the same market, the end result is: either 100% or 0%.

Wan: The original intention of the "Interim Measures" issued by the seven ministries and commissions is "differentiated competition and high specification improvement"!

Ke: The essence is whether they need to survive in the same “soil”. For example, the invention of the bulb was earlier than the fluorescent lamp, but it was not replaced by a fluorescent lamp because of the difference in shape and installation conditions, and they each occupied a different niche. But the LED lights will completely remove the incandescent lamps sooner or later.

Wan: You said that according to the "Geus principle (Note 1)", if the traditional taxi can not find a different niche than the network car, it will die?

Ke: Yes, the future C2C model has more vitality than the B2C model.

Wan: Is the network car a new species?

Ke: Generally speaking, new species are differentiated from the original species. However, differentiation adheres to the principle of “distribution area non-overlapping”. That is, newly differentiated species are easier to grow if they are far from the fierce competition of the original species.

Wan: For example, digital cameras are difficult to grow inside Kodak? The first invention of a mobile phone was not invented by a traditional telephone company but by an electronics company.

Ke: Yes, the network car was originally started from a traditional taxi, and then divided, and then subverted, replaced the traditional taxi, so that it was subjected to fierce counterattacks and counterattacks.

Every time in the history, the emergence of new technologies and new products will violate the interests of the people, and the vested interests will take various measures to block them.

Wan: I think this time, the New Deal for the Internet is a kind of evolutionary pressure on the Internet, such as Didi. If there is no pressure, they may lose their adaptability.

Ke: In the future, the development of the car industry is based on network connection, and unmanned driving is also a trend. In this sense, traditional taxis will slowly die out.

10,000: In fact, all taxis, including the network car, should be controlled in quantity. The road resources, energy consumption and environmental pollution caused by the two are basically the same, and the policy should be consistent.

Ke: Correct you: Net car is not a taxi. In solving traffic problems such as urban congestion, it is necessary to replace administrative means with economic means and cannot be willful.

Note 1: The niche rule is also called the "Gust principle." It means that in nature, all kinds of living things have their own "ecological position": species with close kinship and the same living habits will not compete in the same living space in the same place. In business operations, homogenous products or similar services are difficult to survive in the same market segment.

Reference: 360 Encyclopedia

Editor in charge: Cold flight